Course “Exclusive Company (C-KPIs)” for SMEs

What is your business structure like?
What are the different departments of your organization?
Internal management processes (Business Process, Operation Management)
Why are there Key Performance Indicators (KPIs)?
KPI measurement overview

Inventory department KPIs
Sales department KPIs (Sales)
Marketing department KPIs (Marketing)
Accounting Department KPIs & Financial Accounting KPIs
Purchasing department KPIs
Transportation Department KPIs
Plant Maintenance Department KPIs
Production Department KPIs
Human Resources (HR) department KPIs
Additional knowledge: What are Objectives & Key Results (OKRs)?

Inventory department

Inventory Turn Over Rate
Number of days that products remain in inventory (Inventory Days)
Cash liquidity (Cash to Cash Cycle Time)
Analyze inventory Identify the most valuable inventory (ABC Analysis)
Re-Order Point (ROP)
Minimum inventory (Safety Stock)
Economic Order Quantity (EOQ (Economic Order Quantity)

Sales Department (Sales & Distribution)

Monthly Sales Growth
Average Net Profit Margin
Sales Opportunities
Sales Target
Average Purchase Value
Selling to the company’s sales representatives (Sales Per Rep)
Product Performance
Average Cost Per Lead
Customer Lifetime Value

Marketing Department

Measuring the efficiency of marketing to high potential customers (Marketing Qualified Leads (MQL))
Converting customers who are interested in products/services into real customers (Conversion Rate)
Brand Awareness
Measuring the level of interest and response of followers (Engagement Rate)
Cost per Lead
Return on Marketing Investment
Customer Lifetime Value (CLV)
Customer Acquisition Cost (CAC)
Customer Retention
Net Promoter Score (NPS)
Funnel Conversion Rate

Accounting Department (Financial Accounting)

Net Profit Margin
Gross Profit Margin
Actual cash profit (EBITDA)
Earnings before interest and income tax (EBIT)
Cash flow statement
Accounts Receivable Turnover Ratio
7 Turnover rate of creditors of goods or services (Accounts Payable Turnover)
Working Capital

Human resources department (HR)

Company income per employee (Average Revenue Per Employee (ARPE))
Actual cost per hire of one employee (Cost Per Recruitment)
Employee turnover rate (EMPLOYEE TURNOVER RATE)
Employee leave ratio and 15 additional HRs KPIs

Purchasing department

Emergency Purchase Ratio
Expenses: The purchasing department saves the company for a period of time (Cost avoidance).
Purchase Price Variance
Proportion of waste (%Defect Rate)
Supplier Lead Time (Day)
Product availability (Vendor Availability)

Maintenance department (Plant Maintenance)

Maintenance work type

1. Preventive maintenance PM (Preventive Maintenance)
2. Corrective Maintenance CM (Corrective Maintenance)
3. Predictive maintenance PD M (Predictive Maintenance)

Plant Maintenance (PM) KPIs

1. Downtime
2. Average time before each failure MTBF (Mean Time Between Failure)
3. Average time from damage to being usable each time MTTR (Mean Time To Repair)
4. Maintenance cost and budget

Production Department (Production Planning)

Downtime
Installation time (Setup time)
Measuring the number of production units at a given time against the set plan (Production rate).
Measuring overall equipment effectiveness (OEE)
Percentage of products that do not pass quality inspection (Rejection rate)
Number of product receipts The last time it was run within the specified time (On-time orders)
Total Forecast Volume (Total Forecast)

Transportation Department (Transportation)

Cost of transportation per sales
Cost of transportation costs baht per kilometer
Distance in kilometers that the car travels empty.
The number of times the product is damaged.
% on-time delivery (% on-time delivery)
The number of accidents
Number of customer complaints

BONUS

Additional knowledge: What are Objectives & Key Results (OKRs)?
– What are OKRs?
– How are OKRs different from KPIs?
Bringing KPIs from each department to create a basic KPI Dashboard report with MS PowerApp + PowerBI Demo Tool..

⦿ Summary KPI Public Class at The Emerald Ratchada Hotel

Date: 17-18 May 2025
Time: 9:30-16:30 PM
(Includes lunch and coffee break in the morning and afternoon.)

⦿ What is ERP, CRM, Data Management, techniques for choosing a system development team (Vendor Selection) and Q&A (Zoom Online)

Date 23 May 2025
Time 19:30-21:30 PM

⦿ Private Consult [1:1] (Zoom: 1 time)
(The team will send you a registration form to select a convenient date and time)

** Note: Training dates and times can be changed depending on the company’s specifications.

Bank Name: Siam Commercial Bank Public Company Limited

Account name: Mayade Consulting Group Company Limited

Account number: 292-2500004-9

Training fee 34,500 baht (Included VAT)
(1 person)
Training fee 59,000 baht (Included VAT)
(2 person)

FB inbox: @mayadebizforsme
LineOA: @mayadeconsulting
Tel: 085-829-1536, 065-159-4987